How Mr. Obama is putting free money in your pocket.

The way that Mr. Obama is spending money you would think that he is a modern day robin hood. That's right I said Robin hood. Have you read the stimulus package? I have. It includes pages of items that can make you rich. Or if you're more into saving your community, there are dollars to fund badly needed special projects. Grants for green energy, electricity grids repairs, or even getting marble floors for your local courthouse.

As an email marketer you need to starting mining for people that will need access to this money...... Sign up for my Newsletter to find out how you can reach people that have stimulus money to spend. http://onlinemarketing.nationalgp.com/

The President Gets his way. So when will the $$$'s start flowing?

The Presidents speech tonight must have given nightmares to the power that be. Not since FDR has a President stood up to the invisible hand that prevents progress. Some have called the package pork and other have said that it will put our children in debt. The President understood that failure to act would have cost the country more money then the total cost of the stimulus package. So what does this have to do with online marketing? The package will bring some great opportunities for online marketers to data mine and search out new clients in many fields. Many Americans will now have some extra spending power and the ability to buy small luxuries like a $5 cup of coffee. We should not forget that the real value of an economy is not in how much people can spend, but how much they can produce. The ability to create industrial capacity. For over 50 years this capacity has declined. We can only hope that in the coming years our industrial and agricultural capacity will increase. If so, we will have more opportunities to find business. Right now business is so tight and so cut throat that you almost have to become a marketing animal to survive.

quick tip: Doctor Office's a hot sales target

The stimulus package will bring us some new places to look for business and increase sales. One such niche is medical IT records integration.

Since the switch to electronic medical records, locating a patient's record will take 30 seconds, tops. Before, it could take up to 24 hours if the record was in storage; months if it was misplaced.
"I can't imagine going back to paper," Dr. Tuhina Raman said. "I can spend more time talking to my patients now."
Congress' $787 billion economic stimulus package is designed to get more doctors on board with Pulmonary Associates, a local specialty with 14 doctors and two nurse practitioners and offices in Stanton and Wilmington.

http://www.delawareonline.com/article/20090222/BUSINESS/902220323

Look to smaller doctors offices to look for new potential leads. They will need everything IT to help in getting the stimulus money.

Is your website coming alive and attracting business?

Your website should be well thought out. The days of having a static page with contact info and an about us page are over. Your website should showcase your product or service. Try using flash to dress up the site. Don’t get too complicated with long intros. Most people won’t stay and wait for it to load. Be an expert in your field. Blogging is very important today. People want to learn about every subject before they make a purchase.

How about launching a website and full marketing campaign with every new product or service you offer. If it sounds expensive it doesn’t have to be. A small campaign can cost you about .........................

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A Stimulus package for your business

Whether you agree with the stimulus package or not some form of the package will pass. As business owners we need to think about how this helps or hurts our online marketing campaigns.


As online marketers we should be looking to target construction companies and IT companies. We may need to tailor our product and service to gain access to this industry. Keep in mind that construction and IT has been crushed during this down turn. They may not have much cash right now, but when the package passes it will be a major bump to their cash flow. Start to market to them now. They will most likely work with the people that stuck with them through the tough times.

When does the bad news end? Right now…..

When does it stop? Bad data, bad news, bad apples and just plain Bad. If your business is suffering because of a lack of sales then it’s time to examine your sales strategy. How are you currently bringing in new business? Are you sitting behind the counter waiting for the door to open and bell to chime? Wrong. Maybe that worked 40 years ago, but in today’s market your customer base is shrinking. So why is it that you still hear about winners in the Market?
Thanks to new wallet-friendly fare menu, McDonald's keeps customers lining up during the downturn.

Budget-friendly meals and new menu items at McDonald's continues to draw customers despite the trend of cooking more meals at home that has burned the restaurant sector of late.
Earnings reported by McDonald's (nyse: MCD - news - people ) on exceeded Wall Street's expectations….
http://www.forbes.com/2009/01/26/mcdonalds-earnings-restaurants-markets-equity-cx_mp_0126markets24.html

Now McDonald’s did see a 22% year over year drop but that was related to a stronger dollar. The point is that even in this down economy McDonald’s found a way to increase business. McDonald’s launched a pre-emptive strike aimed at Starbucks and hit em were it hurts. The strategy has worked with Starbucks recently announcing that they are closing down stores and laying off workers. Keep in mind that Starbucks also tried to sell food and it flopped. Besides doing a market analysis to find strengths and weaknesses in the market, McDonalds has also turned to online marketing. In 2007 McDonald’s started an online campaign that targeted online gamers. Statistics showed that for every dollar spend about $3 dollars in revenue came back in. This is an amazing number. Almost unbelievable. I guess you won’t know until you start your own online campaign.

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